Prime Healthcare

Marketing Manager

Facility St. Francis Medical Center
Location
US-CA-Lynwood
ID
2022-99673
Category
Manager
Position Type
Full Time
Shift
Days
Job Type
Exempt

Overview

Join an award-winning team of dedicated professionals committed to our core values of quality, compassion and community! St. Francis Medical Center, a member of Prime Healthcare, offers incredible opportunities to expand your horizons and be part of a community dedicated to making a difference.

 

St. Francis Medical Center is one of the leading comprehensive healthcare institutions serving Southeast Los Angeles. St. Francis is dedicated to providing vital healthcare services for the 700,000 adults and 300,000 children who count on the hospital for high quality and compassionate medical care. St. Francis is recognized for its full range of diagnostic and treatment services in specialties including Cardiovascular, Surgical, Orthopedics, Maternal-Child Health, Behavioral Health and Emergency and Trauma Care.  In addition, the hospital offers a broad array of education and outreach programs that advance community health. St. Francis Medical Center is a Certified Primary Stroke Center, Approved STEMI Receiving Center for Los Angeles County and designated Baby-Friendly healthcare facility by Baby-Friendly USA. Please visit www.stfrancismedicalcenter.com for more information.

Responsibilities

The Marketing and Communications Manager organizes and directs the marketing, internal and external communications, community relations, media relations, digital media strategy and advertising to develop and build consumer preference and demand. Ensures the quality and effectiveness of the marketing and PR efforts in accordance with the policies of the hospital and consistent with administrative guidelines and business development efforts. Responds to media and other requests for information and leads the community relations programs, in partnership with business development, with the goal of driving appropriate volume to the hospitals. In collaboration with others, responsible for the development, implementation, monitoring, and updating of the strategic communications marketing plan, and works collaboratively with business development.  

Qualifications

EDUCATION, EXPERIENCE, TRAINING

 

1.    Bachelor’s degree in Communications, Public Relations, Advertising, Journalism, Marketing or related field.

2.    Must have at least 7 years public relations, marketing, advertising, or communications experience, including at least 3 years’ experience in the health care field.

3.    At least 3 years managerial experience with demonstrated success in increasing business.

4.    A track record of effectively dealing with senior level executives, physicians, and board members.

5.    Experience with creative software and internet applications, including social media.

6.    Knowledge of marketing practices and research. Skill in conducting and evaluating marketing research and statistical computations to implement marketing communications strategies. 

7.    Strong communication and relationship building skills; excellent interpersonal skills as well as oral and written communications skills.

 

 

We are an Equal Opportunity/ Affirmative Action Employer and do not discriminate against applicants due to veteran status, disability, race, gender, gender identity, sexual orientation or other protected characteristics. If you need special accommodation for the application process, please contact Human Resources.  EEO is the Law:  https://www.eeoc.gov/sites/default/files/migrated_files/employers/poster_screen_reader_optimized.pdf

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